01 · CLIENTS
One record per client
Contact details, history, documents, balances and notes in one place. Individuals and companies. Anyone on the team can pick up where a colleague left off.
02 · CRM
A CRM your team will actually fill in.
Generic CRMs are built for someone else's sales team: fields that don't fit, pipelines nobody updates, a bill per seat. We build the client system around your work: your services, your calendar, your staff rules and your clients' languages.
Why custom
Your clients already live in Excel and three chat apps. Put them in one place.
A client calls, writes on Instagram, then on WhatsApp. The quote is in someone's email and the payment is in the accounting software. A CRM built for your business connects all of it, and shares one database with your stock and orders if you need an ERP later.
What we build
Pick the modules you need.
02 · LEADS
Leads and pipeline
Where the lead came from (phone, website, Instagram, Telegram, WhatsApp, referral), who owns it and when to follow up. A lead turns into a quote and an order without retyping.
03 · CALENDAR
Appointments and bookings
Day and week calendar per staff member, drag to move, warnings on overlaps. Booking requests from your website land in the same calendar.
04 · FOLLOW-UPS
Reminders, recalls and reviews
Nudges for quotes nobody answered, recall lists for repeat visits, and a review request after the job: happy clients go to Google Maps, unhappy ones reach you privately.
05 · PORTALS
Client portals
Clients sign in with a link, no password, to see their orders, documents, bookings and invoices. Fewer calls asking where things stand.
06 · STAFF
Roles, permissions and earnings
Each person sees their own clients and nothing more. Commission and earnings rules per person, with monthly statements.
07 · MESSAGING
Telegram and WhatsApp
New bookings, payments and overdue work as Telegram alerts, and a morning summary for the owner. Client messages through WhatsApp.
08 · REPORTS
Reports that answer real questions
Revenue by staff, service and lead source. Debts, lost quotes, requests by channel. CSV export for the accountant.
Proof
Client systems we have built.
Clinic · Go-live pending
Dental and beauty clinic
Patients, calendar, treatment plans, lab orders, five staff roles, doctor earnings, review requests and Telegram alerts for the owner.
Dental clinic case study →Manufacturing · Pilot, retired
Window and door manufacturer
Leads by source with follow-up dates, site measurement visits, quotes with revisions, contracts and payments in one pipeline.
Window and door ERP case study →Retail · Live
US vape retailer
Customer accounts with magic-link sign-in, carried over from Shopify, and one admin for orders, customers and staff roles.
Vape retailer case study →FAQ
Questions we hear often.
Can you move our clients from Excel or an old CRM?
Yes. Importing clients, history and balances from Excel or your old system's export is part of the build, checked with you before the switch.
Can it message clients on WhatsApp or Telegram?
Telegram works well for staff alerts and bots. For clients we use WhatsApp through the official Business API, which needs approved message templates, or a link that opens the chat with the text ready.
Does it work with our accounting software?
It runs next to it. Payments and invoices stay in sync with ArmSoft, HC or 1C, so the accountant keeps their tools and nobody types the same invoice twice.
Who owns the data and the code?
You do. Your server or a cloud account in your name, full source code, and no per-seat licence for the software we build.
Which languages?
The staff interface in Armenian, Russian and English. Anything a client sees, such as quotes, consents and reminders, can be in their language, French included.
Pricing
Quote per scope.
Every build is scoped in a written spec with a price before we start. There is no licence per user: hiring more people does not change the bill.